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Search Engine Optimization

SEO

Search Engine Optimization

SEO, or Search Engine Optimization, is the art of making your website more visible and attractive to search engines like Google. It's like setting up signposts and directions to your store in a vast digital shopping center. The goal is to guide customers (internet users) directly to your doorstep when they're searching for something you offer.

Search Engine Marketing

SEM

Search Engine Marketing

SEM stands for Search Engine Marketing. It's like buying a billboard ad to make sure people see your store. Instead of waiting for them to find you among many others, you pay to show up at the top of search results when they're looking for what you offer. This way, you get noticed first.

Generative AI

Generative AI

AI Content Creation

Generative AI is a tool used for creating content. You tell it what you're thinking about, like a picture you want to see or a story you want to hear, and it creates it for you. It learns from lots of information it has seen before to make something new and unique, kind of like how an artist uses their skills and memories to create new art.

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